Walter P. Chrysler, in his search for a mid-priced automobile to add to the Chrysler brand offerings, founded DeSoto just four days after Chrysler’s purchase of Dodge Brothers in May 1928.…
Walter P. Chrysler, in his search for a mid-priced automobile to add to the Chrysler brand offerings, founded DeSoto just four days after Chrysler’s purchase of Dodge Brothers in May 1928.